Pleasanton is Going Green
with 100% Renewable Energy
In 2022 your service changed to 100% California wind and solar power.
In order to offer Pleasanton businesses and residents cleaner energy and to help the City of Pleasanton achieve its Climate Action Plan goals, the Pleasanton City Council voted to join Ava Community Energy (Ava) in November 2016. Ava began serving residential, business, and municipal electricity customers throughout Pleasanton in April 2021. Customers were automatically placed on Ava’s Brilliant 100 service, which offered customers 100% carbon-free electricity at the same price as PG&E. Brilliant 100 service is no longer offered as of January 2022.
Transitioning to 100% California Wind and Solar Energy
In July 2021 the Pleasanton City Council voted to set the default electricity option for Pleasanton residents to Ava’s Renewable 100 service starting in January 2022. Renewable 100 service is sourced from California wind and solar facilities, including a new wind farm in Livermore, and costs an additional 1/4 cent per kilowatt-hour above PG&E rates. That’s about $2 more per month for a typical home, and varies more widely for businesses based on amount of power used.
| Customer Type | Default service in 2021 | Default service in 2022 (no action needed) | Choose a different service (action needed to choose) |
|---|---|---|---|
| Residential standard | Brilliant 100 | Renewable 100 (starting in March 2022) | Choose Bright Choice |
| Residential with CARE, FERA, or Medical Baseline | Bright Choice | Bright Choice | Choose Renewable 100 |
| Commercial | Brilliant 100 | Renewable 100 (starting in 2022) | Choose Bright Choice |
Your Choices
Ava also offers their Bright Choice service, which is priced 5% below PG&E rates. Customers who prefer to power their home or business with Bright Choice are welcome to do so, by clicking on Choose Bright Choice below. Customers who are on CARE, FERA, and medical baseline programs will remain on Bright Choice service automatically, but can still choose Renewable 100. Customers can change their Ava service or return to PG&E service anytime.
Ava and the City of Pleasanton sent notices in December 2021 and January 2022 to your PG&E billing address and an email to customers who have an email address on file with PG&E containing information about this service transition. To learn more about your electric service choices, please visit AvaEnergy.org/service-plans-residential/ or AvaEnergy.org/service-plans-business or contact Ava’s call center at +1 833.699.3223 during business hours (9:00 AM to 5:00 PM on weekdays).
FAQ
-
What is Ava?
Ava Community Energy (Ava) has been Pleasanton's power supplier providing cleaner, greener, and more affordable choices for electricity since April 2021. Ava is a Community Choice Energy program, also known as Community Choice Aggregation, which allows public agencies to purchase electricity on behalf of their community members, instead of relying on PG&E to both procure and deliver energy. Ava provides Pleasanton with more local control over our sources of energy as well as resilience and efficiency programs. Ava's Board includes one elected official from each member city, and Pleasanton's appointee is Vice Mayor Jack Balch.
-
Why do I still receive bills from PG&E?
Ava procures electricity for our customers, and PGE delivers electricity to your home or business. PG&E also continues to handle the billing, turn on and off power when you move, maintain the power lines, and resolve outages. As an Ava customer, your PG&E bill will include Ava charges and also a Generation Credit from PG&E since they are no longer providing power generation to you. Those who prefer to have PG&E continue to buy their electricity can choose that option.
-
Why did Pleasanton switch to Renewable 100?
Unfortunately, Ava's Brilliant 100 was no longer offered as of January 2022, and the Renewable 100 helps the City meet its Climate Action Plan goals.
-
How can I choose Bright Choice?
To choose Bright Choice, please complete the form here. or call us at +1 833.699.3223. Customers who are on CARE, FERA, and Medical Baseline programs will remain on Bright Choice service automatically - but these customers can still choose Renewable 100 by completing this form. Customers can opt-out of Ava service and return to PG&E bundled service anytime.
-
Where should I go if I have more questions?
For more FAQs, please visit AvaEnergy.org/faq/. To speak to a call center representative, call +1 833.699.3223 weekdays between 9:00 AM to 5:00 PM.