Skip to main content

Rates

Ava makes choosing locally controlled energy easy for your household or business by keeping rates competitive and stable while providing clean and renewable power. As our customer, your rates are calculated based on:

  • Rate Schedule: your PG&E rate (e.g. TOU-C, E-ELEC, B10, B19S) and programs (e.g. CARE, Medical Baseline), and
  • Ava Service Plan: Bright Choice or Renewable 100

The price you pay on Ava service will either be 5% lower than the PG&E equivalent rate (on our Bright Choice service) or 1/4 cent more than the PG&E equivalent rate (on our Renewable 100 service).


Ava’s Proposed 2025-2026 Mid-Year Value Proposition: Public Comment Period

Ava is considering changing our rates in relation to PG&E’s rates for 2026. We are committed to a participatory and transparent rate-setting process, which includes input from our community. We invite you to share your thoughts on the proposed changes using one or more of the following three methods.

1. Attend an Online Webinar

  • Tuesday, November 25, 2025, at 12pm  |  Webinar Recording
  • Thursday, December 4, 2025, at 11am | (Webinar recording coming soon)

These webinars will be recorded and shared on this webpage.

2. Submit a Written Comment

Written comments may be emailed to PublicComment@AvaEnergy.org.

Written comments shall not exceed 1,500 words. All comments will be posted to this webpage for six months. Written comments are only accepted via email.

Please provide your written comments no later than 8:00 am on Monday, December 8, 2025. A summary of public comments received will be part of the report to the Board on Wednesday, December 17, 2025.

3. Attend a Public Meeting

See the public meeting schedule, as well as directions for how to participate and a link for the Public Comment Speaker Form at: AvaEnergy.org/meetings

Background Documents

2025–2026:

  • 2026 Financial Forecast and Adjustments Presentation, presented at the Board of Directors Meeting on Wednesday, November 19, 2025. Video posted here.
  • Historic:

  • 2025-2026 Budget Presentation, video from June 18, 2025, Board of Directors Meeting
  • 2024-2025 Budget Presentation, video from June 12, 2024, Board of Directors Meeting
  • 2023-2024 Budget Presentation, video from June 21, 2023, Board of Directors meeting
  • Rate Setting Protocol Amendment, video from May 18, 2022, Board of Directors meeting
  • Bright Choice Renewables Procurement, video presented at the April 20, 2022, Board of Directors Meeting
  • Power Content Procurement Floor, video from April 22, 2020 Board of Directors Meeting

  • Rate Schedules

    Our customers get to choose between our Bright Choice and Renewable 100 service. These service plans exist along with the rate schedule you choose from PG&E.

    For example, if you are on the most common PG&E rate schedule, E-TOU-C featuring Time of Use rates with price peaks from 4pm-9pm, your cost as a Bright Choice customer is the PG&E E-TOU-C rate minus the 5% Bright Choice discount. The price of electricity for E-TOU-C varies by season and time of day, but Bright Choice is always 5% below what PG&E would have charged you.

    Some common rate schedules from PG&E are:

    Clock Icon

    Time of Use (TOU) Rates

    TOU rates vary according to the time of day, season, and day type (weekday or weekend/holiday). There are different TOU options, depending on your electricity needs.

    Rooftop Solar Icon

    Solar Rates: Net Energy Metering (NEM) and Solar Billing Plan (SBP)

    Ava customers who generate electricity at their home or business and are approved for interconnection by PG&E will be automatically enrolled in our NEM or SBP plans.

    Ev Icon

    Electric Vehicle (EV) Rates

    We offer the same EV rates at PG&E, and you can use PG&E’s EV rate calculator to calculate which rate is best for you.

    Residential Home Icon

    Discount Rates

    Visit our State Discount Programs to learn more about special rate cases, like CARE, FERA, and Medical Baseline. Most of these discount rate cases are compatible with the above rate schedules (TOU, Solar customers, and EV rates). All of these discounts are the same regardless of whether you are an Ava or PG&E customer.

    Our Rate Setting Process

    Our electricity rates are set through a transparent public process and approved by our Board of Directors. As our staff prepare the annual fiscal year budget each May, they recommend to our Board whether the pricing for Bright Choice and Renewable 100 should be adjusted. If the proposal would change our rates relative to PG&E rates, we host webinars and invite public comments on the rate-setting process.

    How to Find Your Current Rate

    Start by finding your vintage year: How to find your vintage year (PDF)

    Compare your Ava rate with PG&E’s rates (last updated September 2025)
    This rate comparison may not always match the month of the rate sheets above.

    To view old rates, visit our rates archive.